Bournemouth UniversityAbout the event
Applying Psychology in Fashion
Invited Speaker: Dr Carolyn Mair (Reader in Psychology, London College of Fashion)
This is a free event open to all but you must register to attend via the link below
Timings:
5.15pm till 5.30pm networking and light refreshments
5.30pm till 6.30pm talk
6.30pm till 6.45pm networking and light refreshments
Abstract: London College of Fashion’s mission, ‘Better Lives’, demonstrates its commitment to improving well-being through the discipline of fashion to drive change, build a sustainable future and improve the way we live. Psychology is the discipline best suited to bringing realising this mission. As psychology, fashion is about people. In a sense, fashion is psychology! Fashion is the 2nd most important global industry in economic terms and its workforce is millions around the world. On a very basic level, we all wear clothes! But it’s not only about what we wear; it’s also about how we design and make garments, manufacture and retail them, how we attract consumers through advertising and marketing, and how we understand consumption and disposal. Because of its influential nature, fashion is the perfect vehicle for making a positive difference at individual, societal and community levels. However there is a lot of work to be done in influencing the fashion industries and its consumers to behave more ethically to enhance well-being and protect the environment. Psychological science can make this happen.
Cost
Free but registration essential.
Register
To register your place, please book online via questback.
More information
If you have any queries, please email MemberNetworkServices@bps.org.uk. Please start the email subject line with the phrase ‘Wessex Fashion March 2015’.
Main Organiser: BPS Wessex Branch
Local Contact: Associate Prof. Jacqui Taylor
Main Organiser: BPS Wessex Branch
Venue details
Talbot Campus
Fern Barrow
BH12 5BB