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Why Twitter could be the worst kind of public sphere

By Dr Darren G. Lilleker, Associate Professor, The Media School.

There have been many positive predictions regarding the social media microblogging tool Twitter. Clay Shirky has long been an exponent of the idea that such social forms of communication will reinvigorate public debate, expanding participation in an informed and influential public sphere. Similarly, Robert Cox argues such tools allow marginalized voices and perspectives to have a public outlet.

Yet a darker side to Twitter is emerging that suggests that use of the tool can be both ill-informed, with no intention of stimulating debate and in some high profile cases for deeply disturbing forms of discourse.

While some used Twitter hashtags around the party conferences to make political comments on the promises made by the respective party leaders, reading through the #labconf feed during Ed Miliband’s speech, many seemed to be only interested in contributing the line ‘Shut up beaker’.

A comment which likened Miliband to a character from the Muppets and which targeted his own Twitter account to make it visible not only to other Twitter users but the Miliband as well. Similarly one poster repeatedly directed the message ‘F*** Off Cheesehead’ at David Cameron during his conference speech. While the politicians may well shrug this off, and the tweets themselves represent little more than some online form of graffiti, it does counter more positive predictions about the platform’s use.

More concerning is that a number of Twitter users, most notably Peter Nunn, jailed this week for 18 weeks, think it is appropriate to go one step worse than calling political leaders cheeseheads or beaker, but threatening them with rape. For no greater crime than running a campaign to have Jane Austen on the back of a UK bank note, MP Stella Creasy and feminist campaigner Caroline Criado-Perez were subjected to some of the most vile threats imaginable. The BBC refused to quote them so Criado-Perez published them on her blog instead.

Criado-Perez levels criticism at Twitter, arguing the tool is optimized for trolling. But is it practical for Twitter to self-censor? The sheer number of tweets per minute means that any form of censorship would have to be automatic. So how does a computer differentiate between the threat of rape and, a comment on rape, or revelations about rape in conflicts? Sadly it probably couldn’t. If a dictionary were to be created of words that need to be assessed independently prior to posting, there would no longer be any immediacy.

Perhaps then the only solution for Twitter is to ensure all users are identifiable, and so liable to prosecution, rather than using anonymous names and single usage email addresses when setting up their account.

There remains a punitive alternative. Tough sentences for anyone found guilty of threatening behavior, so treating this form of abuse in the same way as face-to-face threats. But perhaps also there is an educational alternative.

What makes an otherwise respectable father like Peter Nunn feel it is appropriate to threaten to rape MPs if they disagree? What makes anyone feel they can say things on social media they would be too afraid or embarrassed to say face-to-face. Perhaps there needs to be a final button asking, ‘Are you sure you want to say this publicly?’. Or perhaps more needs to be done to show how this sort of behavior is equivalent to offline behaviour. Posting on Twitter is not the same shouting at a television and drunk tweets are not only read by fellow drunks in the same way as a comment in the pub or bar might be. What seems to be required is self-awareness when using these tools in order for them to have any chance of meeting their potential in society.

While there are still those who would use Twitter without thought for themselves or others, there seems to be far weightier arguments for ignoring Twitter and the like. Perhaps avoiding them is the solution and treating it as the sort of pub you just never want to go into, the one where you are never sure if you will come out unscathed and with your sanity intact.

Reckless politics

By Dr Darren G. Lilleker, Associate Professor, The Media School.

If you are going to make a political statement, timing is everything.

As the UKIP Conference came to a close in Doncaster and the doors opened to the Conservatives in Birmingham, Mark Reckless a hitherto fairly obscure backbencher, chose the moment to defect.

Given his close ties to Douglas Carswell, the first and most prominent defector from the Conservatives, and allegiance to Eurosceptic MEP Daniel Hannan is decision is perhaps no surprise. Reckless has been a constant rebel, disobeying the Conservative whip on numerous occasions with, according to Brian Wheeler’s political epitaph to Reckless, no real cause.

For Reckless the move is likely to be a pyrrhic gesture. If re-elected in the inevitable by-election, he and Carswell (if re-elected) might be a thorn in the side to Conservatives. But they will struggle to be heard. The 2015 might return some UKIP MPs to Westminster but research suggests that voters focus on national issues, in particular the economy, at national contests whereas European or local elections they are more willing to vote on a single issue or split their ticket. Hence it is an uphill struggle for UKIP to make a serious impact in Westminster.

However the defection of Carswell and Reckless is not without significance.  While Boris Johnson in his inimitable style described defections as utterly nuts, it belays a concern that must resound around Conservative members who dream of a second term for Cameron. The burning question is how many traditional Conservative voters sympathise with the defectors, and how many increasingly see UKIP as the party they should support in order to at least force the issue of an in/out referendum on the UKs membership of the EU.

The benefits freeze may well solidify Labour’s vote, despite Ed Miliband forgetting the economy during his conference speech. Labour’s lead is a tenuous 2% (35 to the Conservatives’ 33, UKIP trail on 9%) but the most recent survey was on September 14th. Post conference is the key to understanding how the parties stand after they showcase their manifesto promises for the first time. This may be a win-lose situation for the Conservatives, and to be overshadowed for even a second by the thorny question of ‘Europe’ plays into their opponents’ hands.

The forthcoming by-elections in Rochester and Strood and Clacton will bring the Europe question again to the fore. They could expose deep divisions within Conservative ranks as their candidates struggle to articulate a clear defence against their former colleagues’ doubts regarding Cameron’s promise to hold a referendum. Thus for both the defectors and for their former party their moves may prove extremely ‘reckless’ (pun intended) and damaging.

With Nigel Farage’s ability to earn free media, with public opinion uncertain on the Europe question, and with a coalition split and a Conservative party wavering on when to hold a referendum and what the timing and criteria for this might be, there is a lot to play for over the next eight months. The election, and the future of the UK, hangs in the balance, and Mark Reckless may well have played a key role in undermining the chances of a Conservative second term.

Fishing for stories – Talk BU Q&A

The recent Sunday Mirror ‘fishing exercise’ scandal involving a fake Twitter account and former Cabinet Office Minister, Brooks Newmark, has raised questions around ethics in journalism in a post-Leveson world. Talk BU asked BU lecturer and former journalist, Andrew Bissell, what we can learn from the scandal, and what we should be teaching the journalists of the future about rights and wrongs.

First off, are the media within their rights to set up proactive operations in order to uncover private details/images/practices of celebrities?

Media rights are addressed by the law, the European Convention on Human Rights and the Editors’ Code of Practice. Nonetheless privacy is not a black and white issue; on the contrary, interpretation and opinion ensure the issue continually swirls in a persistent grey fog.

For example, any individual can require any UK court to consider their rights under the European Convention on Human Rights which came into UK law in 2000. But while Article 8 contains the right to respect for privacy and family life, Article 10 enshrines the right to freedom of expression and the right to receive and impart information.

Similarly, the Editors’ Code of Practice reinforces the right to privacy however there may be exceptions “where they can be demonstrated to be in the public interest”. A public interest justification can also be offered if material acquired by “clandestine devices and subterfuge” is obtained or published.

However the proactive nature of the Sunday Mirror sting is particularly interesting with regard to public interest; that’s because the now defunct Press Complaints Commission consistently ruled that ‘fishing expeditions’ – the dangling of bait to see what happens – were unacceptable. For all its claims of public interest, the Sunday Mirror story could appear to exhibit many of the hallmarks of such an ‘expedition’.

Does the public have the right to know what MPs such as Brooks are up to away from the public eye? Was this really in the public interest?

Again, we return to the grey area of opinion and interpretation: is there a tipping point when an MP’s private conduct can be deemed to question his or her claims to honesty and integrity in public office?

The Sunday Mirror claims there was a “clear public interest” because Mr Newmark had a prominent role in seeking increased representation of women in Parliament. Others, of course, will simply maintain he’s the victim of a commercial drive to sell newspapers. Some legal experts have already declared the sting amounts to entrapment and maintain claims of public interest are weak.

In the light of the Leveson Enquiry, should the media think more carefully about the way they conduct undercover operations?

Publication of this story has certainly raised media eyebrows. I’m not surprised two newspapers reportedly turned it down considering the current media climate. There is still intense post-Leveson scrutiny of the press and Independent Press Standards Organisation (Ipso), the new regulator, is just three weeks old. Ipso was already under pressure to demonstrate its independence; now many will want to see the size of its muscles too.

Meanwhile the Sunday Mirror is already in the firing line for seemingly using a Twitter picture of a model without her permission to illustrate their article. And all this comes less than a week after the Sunday Mirror’s parent company admitted that some of its journalists had hacked phones. The media already thinks very carefully about undercover work; this case – and the all-important reaction of Ipso – will offer further food for thought.

Will this be the test case for the Independent Press Standards Organisation (Ipso)? How do you think they might react?

This is certainly a test case. Ipso will take its time and could well employ the kind of proactive investigation its predecessor, the PCC, did not. Ipso has 28 days to get the facts of the case together and then pass them on to a complaints committee. Will a breach of the Code be found? It’s a very close call.

How do we as a university explain to students where the lines are when it comes to doing what it takes to get a good story? What boundaries do we instill within them?

Tuition for journalism students at BU is guided by the ethical and professional standards enshrined in the Code of Practice. Courageous, incisive journalism frequently poses complex and difficult ethical dilemmas; however we do not want to instill a suffocating, risk-averse approach to investigatory work.

What is your opinion on the whole episode? And I know you don’t have a crystal ball – but do you think it will become a milestone in press regulation?

I think the heat is about to be turned up on the simmering post-Leveson regulation debate. All eyes are now on Ipso and its first high-profile decision seems destined to define its future position.

Talk BU Live launches with ‘Shoeless & Sausages: Making learning better’

Talk BU is going live for the first time with a talk by Professor Stephen Heppell.

The short talk, ‘Shoeless & Sausages: Making learning better’, starts at 5:30pm, Tuesday 23 September 2014 in Dylan’s Bar.

Talk BU Live is a free monthly on-campus event designed to get people talking, thinking and shouting. Talks are no more than 20 minutes long and open to all students and staff at BU. Join us for an evening of ideas, entertainment and inspiration.

Shoeless & Sausages: Making learning better

What is the best thing to eat on the morning of an exam? Why do degrees take three years to complete? Should 30 children be thrown together in a classroom just because they are born between two particular Septembers? Are current learning practices adopted out of habit or convenience?

With so many people learning – not just in schools and businesses, but on TV as they master dancing, cooking and diving – it’s extraordinary that we seem to apply little of what we know from good research to making learning better. Suddenly this is changing, and changing rapidly, with a new wave of learners and educators brave enough to challenge long-held stereotypes of learning.

Stephen will be challenging our beliefs about learning, exploring what the future holds and why it matters that education, and educators, can keep up with a rapidly evolving world.

 

If you want to get involved or find out more then please contact the team at newsdesk@bournemouth.ac.uk or call +(0)1202 961041.

Please note that this event will be video recorded and made available online.

Post-match analysis & technology – Match of the Day turns 50

By Shelley Broomfield and Andrew Callaway, Lecturers in Performance Analysis

22nd August marks the 50th anniversary of the first broadcast of Match of the Day, a show that brings top class football to the masses. Over the last 50 years the show has changed a lot, but one way in which it continues to evolve is through the way it analyses performance.

Research has shown that Physical Education students can recall around 42% of sporting actions in a football match, and experienced coaches can recall around 60% of a football match (Franks and Miller 1986; Laird and Waters 2008). This shows that even experienced coaches are not recalling 40% of what happens in a match, often focusing on key events such as penalties or fouls, and their recall can even be incorrect in cases where decisions go against their team. For regular Match of the Day fans this may not come as much of a surprise, as coaches of teams disagree on the malice in a tackle or the validity of a penalty.

These studies amongst many others into the need for enhancing coach recall demonstrate the value of objective observations to allow for critical, meaningful, feedback to the coach and ultimately the players. These objective observations have been used in team and racket sports for many decades but more recently have come to be known as Performance Analysis – and have migrated to other sports too.
Performance analysis is the investigation of sporting performance, with the aim being to develop an understanding of sports that can inform decision-making, enhance performance and inform the coaching process, through the means of objective data collection and feedback.
Within football, we have seen this used to great effect to improve the tactics employed by teams. An example where this can be clearly seen is through penalty kicks. In this instance a goal keeper can be shown a picture of a goal mouth with markings showing where the player most often kicks the ball. The goal keeper can use this information to help the decision making process as to which direction he is going to dive. As can be seen in Figure 1, the player kicks most often to their bottom right, so if in doubt, this is the direction the goal keeper will dive.

Goal keeping analysis

Figure 1.

Recent news reports have shown that Premier League managers are taking these methods seriously. New Manchester United manager Louis Van Gaal has even had cameras installed at the clubs training ground to analyse and catalogue performance during training sessions.

Performance analysis is frequently seen during Match of the Day post-match discussion. We watch Gary Lineker in conversation with several experts, often past professional footballers and or managers, deciding whether the game was good or bad. This is a format that Match of the Day has used over a number of years. Even as recently as the 90’s this discussion was supported by video evidence from the game. However, this was limited to slow-motion video replay from minimal video angle choices. This meant the discussions around topics such as, “was a player off side?”, were often met with a lack of evidence from the video available and therefore the answer often remained inconclusive.

Move on two decades and technology has developed beyond the imagination of Match of the Day commentators from the 90’s and earlier. Match statistics are now rolling across the screen with regularity allowing spectators to clearly see the strengths and weaknesses of the teams playing. With multiple camera angles, no area of the pitch is out of the viewers or commentators reach. These camera angles are used to great effect in the post-match discussions where questions such as, “was a player off side?”, are now easily answerable with on-video graphics such as lines, circles and highlights to evidence the argument, as can be seen in the clip below.

This use of technology on easily accessible television programmes such as Match of the Day makes the average spectator an arm-chair performance analyst. Using this information, the average Joe working a 9-5 desk job can also be a Premiership football team manager in their own fantasy football league. Assuming Match of the Day keeps up with the technological advances available they will be securing their place in the hearts and homes of football spectators for another 50 years.

‘Silicon beach’ has locals in a twist but who wants to be stuck in an office?

By Sue Thomas, Visiting Fellow, The Media School

Wishful thinking.
Giorgio Montersino, CC BY-SA

We must all now be very familiar with complaints about how the amount of time glued to our devices eats into family time and other meaningful relationships. They range from children who’d rather play with phones than eat at the table (for which there’s an app to lock them out at mealtimes) to addictions in the making and ones that “threaten the very fabric of society”.

Locking away your phone may be the answer for some, and at the moment we can’t be sure whether our use of digital devices will have a positive or negative effect on our health, but isn’t it more about being smart about how you use them?

While VisitScotland took the opportunity to sell poor mobile reception as a great time to experience the “novelty of luddism”, the New Forest National Park in southern England is inviting visitors to lock away phones in what it calls the “world’s first creche for technology and car keys”. The idea is that wandering in the forest without mobiles will “get families connecting.”

Asked about this initiative on BBC radio, Conservative MP Tobias Ellwood made the case for disconnecting. He also commented on plans to introduce wifi to his local beach in Bournemouth. While he welcomed it, he said there should also be mobile-free quiet zones.

This Bournemouth beach also happens to be my local beach. And I profoundly disagree. Mobile-free zones on beaches are technically impractical, if not impossible, and only reinforce the notion that we can’t enjoy nature without being “switched off”. Quiet coaches on trains, arguably an easier thing to enforce, didn’t exactly work and are being scrapped. The idea of depriving people of their connections is a backwards way of thinking and out of step with modern life.

Bournemouth, in any case, is supporting Silicon Beach, an annual gathering of techies and digital entrepreneurs, in September. Organiser Matt Desimer recently said that the conference along with other notable digital events, two universities and myriad award-winning agencies, meant Bournemouth was “emerging as a creative and digital hotspot to rival Brighton or Bristol”.

Bournemouth is clearly working towards being a place where wired people can hang out and work while pursuing healthy digital lives. Talking about mobile-free quiet zones at the mere suggestion of having wifi on the beach seems an anathema to this. I know where I’d rather be working (ideally in the sunshine, though Bournemouth of course isn’t the Bahamas).

Spurred on by the moral panic about the time we spend using personal technology, Ellwood said it was “a little bit worrying” that we now carried out offices and social lives with us. Meanwhile, the New Forest National Park declared that “a battle is raging” in families with smartphones.

Is it really? Do any of these claims mean anything at all? Or is it just that X out of Y media outlets think that negative stories about our digital lives attract Z number of readers, while only a minority of readers enjoy technology stories with a positive bent?

Conflicted organisations

The New Forest National Park seems to be engaged in its own conflicted struggle with technology. Is it good for you, or is it not? The park already offers a pretty good New Forest App offering advice on where to cycle, walk, sleep and eat, as well as updated events and travel, yet now it seems to want us to stop using it and go off to play among the trees, stripped of our phones.

But is it true that technology makes the outdoor experience somehow impure – a belief that is no doubt ingrained in many minds? Or, alternatively, can it actually expand our enjoyment of it? Perhaps, as I’ve suggested before, we already use our phones to enhance our woodland experiences. They give us maps and GPS, apps for identifying plants and creatures, audio to record them, cameras to photograph them, and tools to draw and write about them. Plus, of course, the ability to call or text if needed. The Wild Network, an offshoot of The National Trust which is dedicated to reconnecting children with nature, is exploring the connections between “screen time” and “wild time”.

Humans have always brought technology into nature, from the earliest adzes and axes to presentday equipment of all kinds. And people have always used natural spaces to connect and socialise, whether in green woodland gatherings or sunny beach parties. Smartphones and devices are a tool too, just a new kind, that come with apps specifically designed to be used in those spaces. Turning off will always be your choice, there’s no need to make up yet more rules about quiet zones.

The Conversation

Sue Thomas does not work for, consult to, own shares in or receive funding from any company or organisation that would benefit from this article, and has no relevant affiliations.

This article was originally published on The Conversation.
Read the original article.

Alcohol labelling and the social norm

By Dr John McAlaney, Lecturer in Psychology and Chartered Psychologist.

The All-Party Parliamentary Group on Alcohol Misuse recently proposed that the packaging and bottles of alcoholic beverages should include health warnings, in order to reduce the health-related and economic harms caused by alcohol misuse in the UK. Such an approach has of course been used for many years across the world for the sale of cigarettes and other tobacco products. The rationale behind this is that educating individuals on the risks of certain behaviours will enable them to make more informed decisions. Whilst this may be beneficial in some situations the long-term efficacy of alcohol education has been questioned, with an increasing movement away from using ‘health terrorism’ techniques which use negative and extreme imagery to dissuade people from misusing alcohol.

When considering how to address the issues associated with alcohol use it is important to take into account social psychological factors. Drinking alcohol is for many people done in a social situation. It is actively encouraged in many situations such as on nights out or at parties. Indeed it could be argued that drinking alcohol in some settings is seen to be the default option, and that anyone who chooses not to do so must often give a solid justification as to why they are not drinking, such as being a designated driver or for religious reasons. In addition there are a myriad of cultural factors associated with alcohol use. For example heavy drinking in young adults in the UK, and particularly amongst students, can be seen as a natural part of the transition into adulthood.

At the same time excessive alcohol use is condemned. The media often focuses on binge drinking and the harm that this can cause to individuals and societies. TV programmes feature footage of drunken behaviour in city centres on the weekend and highlight the burden that this can place on the police and A&E departments. However, characterising what ‘excessive’ alcohol use is can be problematic. Definitions vary internationally, and even within the UK. Many definitions do not take into account factors such as the period of time over which the alcohol is consumed, or the metabolism and body weight of the individual. Overall, alcohol holds a unique and contradictory status in the UK in being socially approved yet in many ways publically condemned.

Just how accurate are we in our perceptions of the alcohol use of others? Research would suggest that we tend to overestimate how much other people drink and how acceptable they think excessive alcohol use is. This effect appears to be especially pronounced in young adults. There are a number of possible reasons why we might tend to hold these misperceptions. Psychological processes such as memory and attention biases mean that we are more likely to notice and remember the one person in a bar who is drunk and loud than the many that are sober and quieter. Social media platforms such as Facebook and Twitter also allow for the rapid dissemination of stories and pictures relating to alcohol consumption, which might further add to our perception that people around us drink alcohol more frequently and heavily than is actually the case. Even campaigns which aim to reduce alcohol consumption might inadvertently contribute to misperceptions. These campaigns often involve imagery of the target population drinking alcohol, which could suggest that this behaviour is a norm.

This work has led to the development of a new form of intervention and prevention, known as the social norms approach. This technique operates on a simple premise – if people tend to overestimate how heavily their peers drink alcohol then challenging these misperceptions should reduce the social pressure on the individual to drink heavily themselves. This, in turn, means their own consumption should decrease. This can be done in a variety of ways such as mass media campaigns or personalised online feedback. This approach is increasingly popular in Europe (see www.europeansocialnormsinstitute.wordpress.com for further information) and in contrast to more traditional approaches does not utilise negative imagery or moralistic messages on how people ‘should’ behave. In the words of former Minister for Scottish Parliament, Dr Bill Wilson,

“I am convinced that it is a relatively simple and cost-effective means of achieving behavioural change. Most importantly, it is positive rather than negative. It does not condemn, preach or use scare tactics, and it works!”

Alcohol labelling could be used to support this approach. Environmental cues can help determine norms, so as in the case of tobacco including health warnings on packaging may help create a norm that excessive alcohol use is not something that is desirable. However, caution must be taken to ensure that the health warnings used do not promote the message that the majority of people are using alcohol irresponsibly on a frequent basis. It is worth noting that based on national surveys and government definitions the majority of even the heaviest drinking group in the UK, namely young men, do not regularly binge drink.

Alcohol labelling and health warnings may be useful in enabling people to make more informed decisions about alcohol, but this must be done in a way that reflects the context of alcohol use in the UK. In short, we must cut through the hype and misconceptions around alcohol use if long-term culture change is to be achieved.

Columbia placement for Social Work students with help from Global Horizons Funding

The qualifying social work team are delighted to announce that five undergraduate social work students have been successfully awarded Global Horizon Funding to undertake a four week placement visit to Medellin, Colombia.

As part of the BU International Taskforce, Social Work Framework Leader, Jill Davey, visited EAFIT University, Colombia, and established a link with the Social Work Department to secure reciprocal placement exchanges between social work programmes delivered by BU University and EAFIT University, Colombia.

BA (Hons) Social Work students, Karen Sampson, Gemma Chiverton, Georgia Foy, Cassie Dando and Michelle Lillywhite, all secured funding from Global Horizon, and will each receive £1,500 to go towards flights and accommodation.

Whilst there, the students will be taught by academics from the Social Work Department at the university, and will undertake work placements. The type of placements students can undertake include visiting housing projects half way up the Andes, forest projects, drug and alcohol rehabilitation projects, and projects which work towards getting women off the streets.

Michelle, one of the students, said,

“At BU we are taught to understand and appreciate the complexities of the lives of vulnerable people that we aim to be working with. This opportunity allows us a unique perspective to engage with a different culture where poverty has different implications in everyday life. As an experience it will be equally valuable and exciting!”

Surrogate mother producing faulty goods: the commodification of childbirth

By Edwin van Teijlingen, Professor of Reproductive Health Research, & Jillian Ireland Visiting Faculty, Centre for Midwifery, Maternal & Perinatal Health.

This week an interesting story appeared on the BBC news and in the Sunday papers. The story goes that an Australian couple left a Thai surrogate mother with a baby who is genetically their child.

The reason for this abandonment is that the baby is not perfect.  If that is not bad enough the couple has taken the healthy twin sister of this baby back home to Australia. Some newspapers reported that the Australian parents knew that the baby had Down’s syndrome from the fourth month of gestation onwards, but that they did not ask until the seventh month – through the surrogacy agency – for selective abortion of the affected foetus.

The surrogate mother, Pattaramon Chanbua, says that the couple were told: (a) that she was carrying twins and (b) that one of the twins had Down’s syndrome as well as heart problems. The surrogate mother refused the intervention on the grounds of her Buddhist beliefs.

Surrogacy is often a commercial transaction in the USA, although such a ‘business contract’ is not legal in the UK and some parts of Australia, as widely reported in the media.  However, in this case the Australian couple had paid Pattaramon Chanbua (a mother of two) to grow and carry the baby for them. She told the BBC that she had engaged in the surrogacy deal to get money to pay for the education of her other children.

This case epitomises several aspects of life that are of interest to sociology: (a) the commodification and commercialization of life (and health); (b) inequality and exploitation; and (c) globalisation. Commodification refers to the process by which something that was not originally bought and sold becomes a good or service, i.e. a commodity that is for sale.  As we become more modern and with economic progress/the rise of capitalism, more and more parts of our lives become commodified. Modernisation changes society and its social institutions and organisations. Economic development is based on industrialisation, but is also strongly linked to urbanisation, mass education, occupational specialisation and communication development, which in turn are linked with still broader cultural and social changes.

The second key issue sociologists are interested in is inequality and the link between poverty and poor health. In a global perspective where we, people in high-income countries, or so-called developed countries exploit people in low-income countries (or Third World, developing countries or under-developed countries).

Thirdly, globalisation refers to the world becoming a smaller place, both in terms of physical travel as well as the way we perceive it. It takes us less time to travel to London, Paris, Kathmandu than it took our parents’ or grandparents’ generation, and at the same time the information about a disaster or a  human tragedy story such as this one in Thailand reaches us more or less instantaneously. At the same time, modernisation and globalisation, particularly in many low-income societies, are contributing to rapid socio-cultural changes.

Surrogacy as commodification

Surrogacy is the commodification of a couple having a baby themselves. Other social solutions from the past to the problem of not being able to conceive include: (a) having more than one wife, a solution for men in a patriarchal society; (b) for women sleeping with their husband’s brother, to increase the likelihood that the baby ‘looks like’ the husband; and (c) adopting someone else’s child.

We must remember that aspects of maternity care have always been commodified. Rich British families in the nineteenth century would have been paying a wet nurse to breastfeed their babies and a nanny to look after their children whilst instant formula baby milk bought from a shop has been replacing breast milk supplied by the baby’s mother for nearly a century.

We don’t think surrogacy is the interesting issue here. We should be asking ourselves the more basic question, ‘What makes us think that every birth and every baby is going to be perfect or even okay?’.

One explanation is, of course, that we have seen a rapid decline in the number and the proportion of babies dying in high-income countries such as the UK over the past century and a half.  Women having better nutrition, fewer children, having one’s first child later (but not too much later), better sanitation, and improved obstetric care have all contributed to making childbirth safer now for both mother and baby than ever before in the history of humanity. However, these changes have also affected our ways of thinking about childbirth.

Social scientists recognise a social model and a medical model of childbirth. The former sees childbirth as a physiological event in women’s lives. Pregnant women need psycho-social support, but not necessarily high-technology interventions by doctors. The medical model stresses that childbirth can be pathological, i.e. every pregnant woman is potentially at risk. The medical model argues that every birth needs to be in hospital with high-technology screening equipment supervised by expert obstetricians.  In other words, pregnancy and childbirth are only safe in retrospect. In terms of social changes, we have moved from a more social model to a more medical model in a society which is more risk averse.

 

The First Cinematic War

By Dr Richard Berger, Associate Professor, The Media School.

Tucked-away behind the Fiveways pub in Winton, is Fampoux Gardens. Built by ex-servicemen in 1922, the garden has at its centre, a sundial. This modest memorial is inscribed with the words:

“On March 28th, 1918 the enemy launched a big attack at Fampoux. The Hampshires refusing to be driven back, the enemy received a serious defeat”.

On the British Pathé website, you can watch an eerie, flickering film of the survivors of that battle, from the Royal Hampshire regiment, leaving their ship at Southampton docks in 1919. The Great War (1914 – 1918) was the first major conflict to be documented by the relatively new medium of film.

Cinema was barely a decade old when the conflict began, but by the time it had finished, filmmaking had matured to an extent that it was being used to create a rich (and controversial) visual record which continues today. Released before Armistice Day in the November, D. W Griffith’s Hearts of the World (1918) was so controversial in its portrayal of the German troops, it delayed the signing of the Treaty of Versailles. That same year, Charlie Chaplin’s Shoulder Arms was a more sensitive attempt to present the war through a soldier’s eyes – Chaplin continued to raise money for service charities. Other films, such as King Vidor’s The Big Parade (1925) tried to convince audiences that it was the USA who had brought the war to an end.

Poster for 1922 film, Hearts of the World.

Poster for 1922 film, Hearts of the World.

It was All Quiet on the Western Front (1930), which established the war film as a serious genre. It starred German and Austrian veterans and it marked the point where patriotism was turning into circumspection. A rising star of Germany’s new Nazi party, Joseph Goebbels, reportedly let off a stink bomb during a screening. The war films of the 1930’s had an American bias, largely because Hollywood was now the dominant force in cinema. Films such as A Farewell to Arms (1932, remade in 1957) and Ever in my Heart (1933) depicted an American soldier falling in love with a British nurse, and an American woman marrying a German, respectively.

As Europe was once again consumed by a second world conflict in the 1940s, cinema revisited the Great War as means to comment on the on-going one. Howard Hawks’ Sergeant York was a cynical piece of propaganda, which became an effective recruiting tool. In the UK, Michael Powell and Emeric Pressburger’s The Life and Death of Colonel Blimp (1943) so enraged Winston Churchill, for its even-handed treatment of both British and German troops, he tried (unsuccessfully) to have it banned. Stanley Kubrick’s Paths of Glory (1957) told the story completely from the French point-of-view, and in doing so managed to encapsulate the anti-war fervour which was now gripping America – by now locked-in another conflict in Vietnam.

T. E Lawrence may have met his end on Dorset’s roads in 1935, but David Lean’s treatment of him in Lawrence of Arabia (1962) is probably the most well known First World War film. After Richard Attenborough’s adaptation of the satirical stage-show Oh! What a Lovely War in 1969, the genre declined as cinema moved onto the Second World War, and the Korean and Vietnam campaigns for inspiration.

The Monocled Mutineer (BBC TV)

The Monocled Mutineer (BBC TV)

Television took up the baton, and in 1986, the BBC series The Monocled Mutineer didn’t hold-back in its depiction of the events surrounding the very real Percy Topliss – an infamous deserter and conman. The highpoint of First World War satire came from an unexpected quarter: the final series of a historical comedy – which until then had preferred slapstick and absurdity to satire. Blackadder goes Fourth (1989) lampooned the stupidity of the British officer class, and the mindless futility of war. Underneath the laughs lurked some sharp observational truths: in his four years in France, Field Marshall Haig never once visited the trenches, or the wounded. His officers really did have nothing but beating sticks to protect themselves, and in one day alone (June 30th, 1916), 30,000 British troops were mown-down while walking slowly towards German machine guns. Blackadder skilfully negotiated these historical realities, building-up to one of the most moving endings ever committed to the small-screen.

More recently, the children’s author, Michael Morpurgo has seen his novel War Horse adapted into both an award-winning play, and a Steven Spielberg film (in 2011). But, it is Private Peaceful (adapted for cinema in 2012), which is the most savage in its criticism of the virtual destruction of a generation of young men.

For almost 100 years, different media have attempted to explain and understand the seismic event of the Great War; the battlefield has moved from Fampoux to film, books, television documentaries and now videogames. The truth we do have is in those few seconds of flickering film at Southampton docks, and a small sundial in a park in Winton.